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How to Find Virtual Assistant Jobs (Without Upwork)

How to Find Virtual Assistant Jobs (Without Upwork)

If you’ve ever typed “how to find virtual assistant jobs” into Google, chances are Upwork came up first. And while Upwork can work for some, it’s not the only path — and frankly, it’s not always the best one either.


Let’s be honest: competing against thousands of freelancers for pennies isn’t the dream. The good news? There are better, more sustainable ways to find virtual assistant jobs without Upwork. Whether you’re just getting started or trying to level up your VA business, these methods will help you stand out and get hired — no bidding wars required.


Why Skip Upwork?


Before we dive into the “how,” let’s quickly talk about why skipping Upwork makes sense for many virtual assistants:


  • High competition and low rates

  • Platform fees that eat into your income

  • Clients looking for the cheapest, not the best

  • You’re building their business — not yours


By focusing on other ways to land virtual assistant work, you’re taking control of your income, your brand, and your future.


1. Join Virtual Assistant Job Boards


There are job boards out there specifically for virtual assistants. These platforms are filled with entrepreneurs and small business owners who actually want to pay for help.


Here are some VA job boards to check out:



💡 Tip: Make sure your resume, LinkedIn, and website are aligned with your niche and skills. These clients are looking for professionals.


2. Use Facebook Groups Strategically


There are gold mines of opportunities inside Facebook groups — especially ones focused on:


  • Female entrepreneurs

  • Online business owners

  • Digital marketing

  • Creative freelancers


Search for groups like:


  • “Virtual Assistant Savvies”

  • “Women Helping Women Entrepreneurs”

  • “Online Business BFFs”


Once you’re in, engage with posts, offer value, and don’t be afraid to pitch your services (tactfully!) when someone says they need help.


3. Leverage LinkedIn Like a Pro


Most people think of LinkedIn as a stuffy corporate network. But it’s actually a powerhouse for freelancers — especially virtual assistants.


Here’s what to do:


  1. Optimize your profile

    Use keywords like “Virtual Assistant for Coaches” or “Executive VA Specializing in Calendar Management.”

  2. Post consistently

    Share helpful tips, client wins, and behind-the-scenes of your VA business.

  3. Connect with decision-makers

    Don’t just wait for jobs to come to you. Reach out to business owners and online entrepreneurs directly with a clear value proposition.


4. Pitch Your Dream Clients Directly


Cold pitching gets a bad rap — but when done right, it’s powerful.


Start by:


  • Making a list of your ideal clients

  • Researching their business and needs

  • Crafting a short, personalized email offering specific support (e.g., “I noticed your newsletter hasn’t gone out in 3 weeks — I’d love to help you get consistent with that!”)


💌 Pro tip: Focus on how you can help them save time, make money, or stay organized — not just that you’re “a VA looking for work.”


5. Create an Irresistible Online Presence


You don’t need a full-blown website (though it helps), but you do need to show up online like a pro. Here’s what helps:


  • A clean, focused landing page or Linktree

  • A niche that speaks directly to a target client (e.g., “I help busy course creators stay organized and on-brand.”)

  • Clear packages, pricing, and testimonials


You want to make it easy for someone to find you, trust you, and hire you.


6. Get Referrals from Other VAs


The VA world is full of opportunities — and many VAs are booked out. That means they’re looking to refer work to someone they trust.


  • Network with other VAs on Instagram, TikTok, and inside Slack communities

  • Offer to help with overflow work

  • Build genuine relationships — not just “Hey, got any work for me?” DMs


7. Tap Into Local Opportunities


Many small businesses and entrepreneurs in your area need help — but they don’t know what a virtual assistant does, or where to find one.


Reach out to:


  • Local business owners

  • Nonprofits

  • Startups

  • Chamber of commerce events


Introduce yourself, explain what you do, and how you can save them time.


Final Thoughts


Finding virtual assistant jobs without Upwork is not only possible — it’s better for your brand and your bank account. By stepping out from behind platforms and building real connections, you create a sustainable business that doesn’t rely on algorithms or gigs.


You deserve to work with clients who value you. So start showing up where they are — and don’t be afraid to claim your space.


Have you landed a VA job without Upwork? Drop your story in the comments — let’s inspire other VAs to ditch the platforms and go pro.

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